Be faster around the bend than the competition
The automotive industry is more data-driven today than at any time in its history. In-car sensors, GPS tracking, automated manufacturing processes, and direct relationships with customers are producing vast volumes of data that need to be analyzed and understood. Automotive companies must turn this data into a competitive edge by using all the information that’s online, inside the vehicle, or at the plant to better understand product usage, preferences, and manufacturing processes and to maximize quality, customer satisfaction, and brand loyalty.
Win the next car purchase
Identify customers at risk of buying their next car from a competitor due to quality or service issues. Work proactively to fix the problem and save the sale.
Hear the voice of your customers
Listen to what customers say about their experience with your brand, your vehicles, and your services. Let this insight lead you to improve your products, operations and marketing strategy.
Defend profitability against financial risks
Detect potential sources of risk and safeguard your business against financial loss due to things such as unreliable debtors or suppliers. Defend profitability and provide for smooth operations.
Protect your brand with quality assurance
Detect potential product issues, analyze their causes and predict their impact. Take action during production and after sales service to ensure quality, customer satisfaction, and brand loyalty.
Predict maintenance needs in cars and factories
Use the growing volume of available vehicle data to anticipate repair needs and reduce unplanned maintenance. Do the same with factory equipment.